Our new fulfilment centre is officially open in Sydney, Australia 🇦🇺 Read the blog to find out more

Sports fulfilment services for peak performance

Whether you're scaling a fitness brand or launching the next big breakthrough in sports recovery, your customers expect championship-level service. From premium activewear to bulky gym equipment, we're here to provide a fulfilment experience that meets the performance mindset of your consumers.

 

  • Specialist handling of heavy goods
  • Unified platform for all products
  • Seasonal peak scaling
  • Global distribution network

Delivering fulfilment performance for leading sport and fitness brands

Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo

Expert handling of bulky and irregular equipment

 

Managing sports inventory doesn't come down to just storage space – it's about understanding the unique challenges of fitness equipment. From yoga mats that don't quite fit in standard boxes to dumbbells that require expert handling, our sport and health fulfilment expertise ensures every product is stored, picked and packed to your standards.

 

With automated, weight-based shipping logic and tailored packaging solutions for protection and cost-efficiency, we have the infrastructure in place to keep your stock moving – no matter its shape.

 

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Years of logistics experience with oversized goods

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Flexible storage options for wide product ranges

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Tailored packaging solutions for added protection

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Automated, weight-based shipping logic

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One unified platform for seamless product coordination

 

 

In the world of sports and fitness, your brand faces a unique inventory challenge. Customers might order whey protein, resistance bands, a yoga mat, and activewear – all in one cart. 

 

Now, keeping tabs on all of your stock across different product categories can be a challenge. But with our tech? Just another day. Our sporting goods fulfilment service handles your entire product range through one, integrated platform, helping you manage apparel, accessories, gear and supplements under one roof.

"We needed someone who could help us ship nationally and internationally. Outsourcing was a major key to scaling quickly, but we also needed a partner that was reliable, trustworthy, and accredited. fulfilmentcrowd ticks all those boxes."

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Mark Britton, Soccer Supplement

Handling returns and order management like champions


Let's face it, returns happen. Wrong sizes, changed minds, or equipment that looked different online. But here's the thing: we handle returns with confidence, not like they're an inconvenience.

 

Our hygiene protocols for returned fitness equipment meet the highest standards, while our exchange workflows make size swaps effortless. Plus, we track everything, helping you turn buying patterns and return data into insights your business can actually use. Because every return handled well is a customer who'll shop with you again.

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Returns inspection and restocking for apparel gear

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Exchange-friendly workflows for clothing and accessories

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Repackaging and hygiene protocol for fitness equipment returns

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Fulfilment solutions built to flex with seasonal product demand

 

From New Year's resolutions driving January spikes to Black Friday deals sending your order numbers sky-high, you need an infrastructure and network provides the same quality year-round.

 

Our forecasting tools help predict demand patterns within the fitness sector, while our global network scales to meet your demands during peak periods. So, no matter how much you grow or how well your next social campaign performs, you'll have a partner – and technology – you can trust.

"From seamless fulfilment to inventory management, their expertise and advice has been a game-changer in helping us expand across Europe and beyond."

Daniel Djukic

Daniel Djukic, founder of Empower Brands

picking and packing services for fulfilment

Packaging that delivers unboxing joy and builds customer loyalty

 

Nothing can beat the excitement of delivery day. And when the day comes, your customers film their unboxings, share their hauls, and judge your brand on first impressions. 

 

That's why we'll help you create memorable unboxing moments that match the energy of your brand. From custom inserts that educate and inspire to eco-friendly materials that align with wellness values, we've got you covered.

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Custom-printed boxes and eco-friendly packaging

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Inserts, instructions and loyalty gifts included

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Reinforced packaging for heavy or sharp-edged products

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Making a global impact for leading sports brands

Sport and health fulfilment services that deliver top-flight performance

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Enhanced product management
Benefit from SKU-level tracking for complex orders across different product categories, along with barcode scanning and real-time inventory updates to keep you in the know.
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Integrated forecasting tools
Get ahead of seasonal demands and fluctuations with our advanced forecasting tools. Plus, benefit from flexible, scalable fulfilment for new drops or product launches.
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Hassle-free returns
Provide a seamless returns process to your customers. Benefit from secure inspection and partial-use quarantine, to sustainable disposal and automated refunds.
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Tech that takes you further
Gain total visibility across stock, orders, returns, and shipments with our tech — designed entirely in-house by our 40+ developers.
 
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Global network, local delivery
Offer fast shipping across the UK, EU, US and beyond with our distributed warehouse network. Sell beyond borders and scale without compromise.
 
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Unlimited growth potential
Enjoy the room to scale across a global network of premium fulfilment centres with our flexible operating model. We'll never hit capacity, and neither will you.
 
Gisada logo

“Expanding globally requires a partner that removes barriers to growth. fulfilmentcrowd’s tech-driven solutions, expertise in regulated products, and seamless multichannel integration were instrumental.”

Lorent Salihu, Gisada

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Seamless EU & UK expansion
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Amazon-ready fulfilment for multiple territories
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DTC and B2B fulfilment solution
Jollyes logo

“eCommerce operations are fully optimised for the product mix and the centre is proximal to our national distribution centre.”

Neil Hodgkiss, Head of Digital at Jollyes

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55% YoY increase in EBITDA
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34% increase in annual sales
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75 minute shipping time after checkout
UP logo

“Our growth is geared around our unique capability to ship goods B2B on pallets and DTC in parcels from a common stockholding and software platform.”

Michael Holden, Supply Chain Director at Ultimate Products

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£166m group turnover in 2023
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30% of total sales are EU business
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2500+ products across 6 brands
Bambino Mio logo

“We worked with fulfilmentcrowd to optimise the size and location of our stock. Reducing delivery miles has significantly reduced our GHG emissions and helped the business become B-Corp accredited.”

Sean McKinney, eCommerce Manager at Bambino Mio

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Access to global growth platform
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21% reduction in costs-to-serve
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Kitting and complex product support
Botanycl logo

“Scaling a business is exciting, but keeping up with demand can be overwhelming. We needed a partner that could handle rapid growth and maintain high standards - fulfilmentcrowd delivered on every level.”

Caroline Sims, Founder of Botanycl

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4 months’ worth of orders overnight
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Global fulfilment with seamless international shipping
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99.98% SLA in 2024

Got a question about sport, leisure and gym fulfilment?

We've answered them below

Can you handle returns and exchanges?

Yes, we offer a returns management solution tailored for fashion brands, including pre-paid labels, condition checks and automated restocking. We manage returns efficiently and provide foresights and forecasting tools to help you understand how much your business needs to order. 

We’ll also provide return reason data and report on returns to help you reduce returns over time. 

Our AI-powered tech helps you to understand your data and take your analytics further to result in business improvements and enhanced fulfilment. If you’d like to learn more about our platform, head to our platform page here. 

Do you support B2B and DTC fulfilment?
We do – we fulfil orders for online customers, retail stockists and garden or pet store chains, all from the same integrated systems. We offer full support for B2B and DTC fulfilment, ensuring your brand can seamlessly fulfil orders across multiple channels. 
Can you ship internationally?
Yes we can, including DDP, export documentation, and customs-compliant packaging for global brands.  
Can you handle heavy or bulky sports equipment?
Yes. We’re experienced in handling gym gear, yoga mats, and other oversized or irregular items, with the right packaging and courier logic to match.  
Do you fulfil orders that include both gear and apparel?
Absolutely, we can kit mixed orders and manage SKUs across multiple categories, all from one fulfilment centre.
How do you handle seasonal peaks like Black Friday or new collection drops?

We’ll work closely with you to assess demand and scale our operations to ensure fast and accurate fulfilment during busy periods. Our forecasting tools also provide a great insight to when an increase of stock may be required. 

On top of this, our account managers and 15-strong customer operations team across the UK and EU are always on standby for seasonal support and demand surges. 

Do you provide customised packaging services?

Yes, at fulfilmentcrowd, we offer a range of bespoke packaging to help elevate your customers experience. These include:

Custom Packaging and Branding: We provide tailored packaging solutions that align with your brand identity. Whether it’s branded boxes, custom inserts, or eco-friendly materials, our solutions ensure your packaging creates a memorable unboxing experience.

Gift Wrapping Services: For brands in sectors such as beauty, fashion, and luxury goods, we offer gift wrapping services that add a premium touch to your shipments, delighting your customers.

White-Glove Handling: Our white-glove fulfilment services ensure that high-value or delicate products are handled with the utmost care, maintaining quality and customer satisfaction.

Sustainable Packaging Options: In line with our commitment to sustainability, we offer eco-friendly packaging options that minimise environmental impact while maintaining premium presentation. 

These customisation options allow you to create a cohesive and branded fulfilment experience, leaving a lasting impression on your customers and strengthening your brand’s reputation.

How do you manage returns?

We operate a global returns solution, inclusive of key returns hubs in each country. 

Returns are received, checked by our QA teams and placed back in stock at the earliest convenience. There's no waiting for your returns to travel back to their original stock location before they can be re-sold, the intuitive fulfilmentcrowd platform will manage your inventory across multiple locations, shipping from the location of the return when the next order is placed for the returned SKU and if the delivery destination is suited to be serviced from the returns holding location. 

Through our intuitive Returns Management platform, we handle returned products with speed and efficiency, the platform is designed to streamline the entire returns and exchange process, ensuring minimal disruption to your operations.

For added convenience, our Delivery Assured service helps identify and resolve issues before they escalate, offering solutions for late, missing, or damaged deliveries. We provide proactive support, including automated credit claims for carrier issues, so your customers are always informed and taken care of.

By offering a streamlined, technology-driven approach, we help reduce operational costs, optimise inventory, and support your brand’s reputation for excellent customer service. Whether you’re managing omnichannel sales or specific product categories like clothing, tech, or health supplements, we ensure the returns and exchange process aligns with your business goals while exceeding consumer expectations.

Can you help reduce our fulfilment costs?
Yes. our smart order consolidation technology merges multiple orders from the same customer to save on shipping and packaging.  

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