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Canton Tea is in the bag for Exact Abacus

by Gemma Tomlinson


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Exact Abacus welcome Canton Tea on board with order fulfilment services.

The Canton Tea Co was established in 2007 by Jennifer Wood with a simple vision, to source the very best tea the world had to offer and bring it to market. Jennifer was soon joined by natural entrepreneur Edgar Thoemmes, and together they brewed the perfect business relationship.

Travelling around the globe to remote farms learning about the trade was a phenomenal experience for the pair but certain challenges also came to the fore. The strict guidelines of organic standards (SOIL Association) was one such feat. The learning curve highlighted that the use of pesticides was widespread in the Far East, significantly limiting their pool of potential producers to get a truly unique and organic compliant product.

Since then Canton Tea have become a top tea specialist in the UK and due to rapid growth required a fulfilment partner to ensure the momentum of the company could continue. First and foremost the fulfilment operation had to be SOIL Association approved which narrowed down the search to just a handful of trusted suppliers.

Canton Tea selected Exact Abacus as their partner of choice based on a number of key factors including; SOIL Association approved clean and modern storage with the ability to handle ambient food, scalability of operations and charges up or down based on commercial success, secure facilities for rare and expensive teas and connectivity of multiple marketplaces such as Magento, eBay and Amazon.

Exact Abacus now process 25-100 orders a day on Canton Tea’s behalf, alleviating operation pressures and allowing the brand to focus on expansion with significantly reduced costs.

by Gemma Tomlinson on 25/10/2016

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