Our new fulfilment centre is officially open in Sydney, Australia 🇦🇺 Read the blog to find out more

Sports fulfilment services for peak performance

Whether you're scaling a fitness brand or launching the next big breakthrough in sports recovery, your customers expect championship-level service. From premium activewear to bulky gym equipment, we're here to provide a fulfilment experience that meets the performance mindset of your consumers.

 

  • Specialist handling of heavy goods
  • Unified platform for all products
  • Seasonal peak scaling
  • Global distribution network

Delivering fulfilment performance for leading sport and fitness brands

Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo
Women's Best logo Fiit logo Soccer supplement logo esc sounds logo CARABAO LOGO pharamond life logo built for athletes logo FUROCITY LOGO third space learning logo topspinpro logo dartshopper logo hylife nutrition logo United Legwear Logo truefuels-logo

Expert handling of bulky and irregular equipment

 

Managing sports inventory doesn't come down to just storage space – it's about understanding the unique challenges of fitness equipment. From yoga mats that don't quite fit in standard boxes to dumbbells that require expert handling, our sport and health fulfilment expertise ensures every product is stored, picked and packed to your standards.

 

With automated, weight-based shipping logic and tailored packaging solutions for protection and cost-efficiency, we have the infrastructure in place to keep your stock moving – no matter its shape.

 

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Years of logistics experience with oversized goods

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Flexible storage options for wide product ranges

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Tailored packaging solutions for added protection

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Automated, weight-based shipping logic

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One unified platform for seamless product coordination

 

 

In the world of sports and fitness, your brand faces a unique inventory challenge. Customers might order whey protein, resistance bands, a yoga mat, and activewear – all in one cart. 

 

Now, keeping tabs on all of your stock across different product categories can be a challenge. But with our tech? Just another day. Our sporting goods fulfilment service handles your entire product range through one, integrated platform, helping you manage apparel, accessories, gear and supplements under one roof.

"We needed someone who could help us ship nationally and internationally. Outsourcing was a major key to scaling quickly, but we also needed a partner that was reliable, trustworthy, and accredited. fulfilmentcrowd ticks all those boxes."

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Mark Britton, Soccer Supplement

Handling returns and order management like champions


Let's face it, returns happen. Wrong sizes, changed minds, or equipment that looked different online. But here's the thing: we handle returns with confidence, not like they're an inconvenience.

 

Our hygiene protocols for returned fitness equipment meet the highest standards, while our exchange workflows make size swaps effortless. Plus, we track everything, helping you turn buying patterns and return data into insights your business can actually use. Because every return handled well is a customer who'll shop with you again.

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Returns inspection and restocking for apparel gear

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Exchange-friendly workflows for clothing and accessories

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Repackaging and hygiene protocol for fitness equipment returns

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Fulfilment solutions built to flex with seasonal product demand

 

From New Year's resolutions driving January spikes to Black Friday deals sending your order numbers sky-high, you need an infrastructure and network provides the same quality year-round.

 

Our forecasting tools help predict demand patterns within the fitness sector, while our global network scales to meet your demands during peak periods. So, no matter how much you grow or how well your next social campaign performs, you'll have a partner – and technology – you can trust.

"From seamless fulfilment to inventory management, their expertise and advice has been a game-changer in helping us expand across Europe and beyond."

Daniel Djukic

Daniel Djukic, founder of Empower Brands

picking and packing services for fulfilment

Packaging that delivers unboxing joy and builds customer loyalty

 

Nothing can beat the excitement of delivery day. And when the day comes, your customers film their unboxings, share their hauls, and judge your brand on first impressions. 

 

That's why we'll help you create memorable unboxing moments that match the energy of your brand. From custom inserts that educate and inspire to eco-friendly materials that align with wellness values, we've got you covered.

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Custom-printed boxes and eco-friendly packaging

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Inserts, instructions and loyalty gifts included

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Reinforced packaging for heavy or sharp-edged products

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Making a global impact for leading sports brands

Sport and health fulfilment services that deliver top-flight performance

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Enhanced product management
Benefit from SKU-level tracking for complex orders across different product categories, along with barcode scanning and real-time inventory updates to keep you in the know.
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Integrated forecasting tools
Get ahead of seasonal demands and fluctuations with our advanced forecasting tools. Plus, benefit from flexible, scalable fulfilment for new drops or product launches.
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Hassle-free returns
Provide a seamless returns process to your customers. Benefit from secure inspection and partial-use quarantine, to sustainable disposal and automated refunds.
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Tech that takes you further
Gain total visibility across stock, orders, returns, and shipments with our tech — designed entirely in-house by our 40+ developers.
 
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Global network, local delivery
Offer fast shipping across the UK, EU, US and beyond with our distributed warehouse network. Sell beyond borders and scale without compromise.
 
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Unlimited growth potential
Enjoy the room to scale across a global network of premium fulfilment centres with our flexible operating model. We'll never hit capacity, and neither will you.
 
Jollyes logo

“eCommerce operations are fully optimised for the product mix and the centre is proximal to our national distribution centre.”

Neil Hodgkiss, Head of Digital at Jollyes

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55% YoY increase in EBITDA
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34% increase in annual sales
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75 minute shipping time after checkout
Calla logo

"Everything simply clicked into place. Orders are processed within minutes and sent to my customers with faultless service."

Jennifer Bailey, Founder of Calla Shoes

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International returns and reship
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30% YoY increase in orders
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USA expansion for the brand
Bambino Mio logo

“We worked with fulfilmentcrowd to optimise the size and location of our stock. Reducing delivery miles has significantly reduced our GHG emissions and helped the business become B-Corp accredited.”

Sean McKinney, eCommerce Manager at Bambino Mio

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Access to global growth platform
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21% reduction in costs-to-serve
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Kitting and complex product support
The big silk logo

“fulfilmentcrowd has helped us achieve faster order processing and shipping times and increased customer satisfaction.”

Abigail Benton, Founder of The Big Silk

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54 countries shipped to (2023)
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99.9% SLA with fulfilmentcrowd
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99% same day despatch rate
Empower brands logo

“Being smart isn’t enough to build a truly successful brand - you need the right partnerships. With fulfilmentcrowd we’ve built a scalable data-driven infrastructure that’s powered our rapid growth.”

Daniel Djukic, Founder of Empower Brands

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140,236 orders dispatched in under 12 months
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€2.5M+ revenue generated in 1 year
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2.5x ROAS growth

Got a question about sport, leisure and gym fulfilment?

We've answered them below

I have a custom-built sales platform. Can I still integrate with fulfilmentcrowd?

Absolutely. At fulfilmentcrowd, we offer bespoke integration solutions tailored to each brand. While we seamlessly integrate with major eCommerce platforms like Shopify and Magento, our expertise extends beyond that. With over 30 years in software development, our team of seasoned, in-house engineers specialises in building and implementing custom integrations for unique systems. We aim to deliver your integration swiftly and efficiently, without the high upfront costs often associated with custom solutions.

Can you support my brand in shipping stock to B2B and wholesale partners?

Absolutely! We have extensive experience in shipping inventory to B2B and wholesale partners, and we already support many clients with similar needs. Our open API enables seamless integration with EDI and ERP systems, which our engineers incorporate during onboarding to streamline setup.

We expertly manage inbound stock flow to major B2B partners, retailers, and third-party marketplaces like Holland & Barrett, Zalando, ASOS, and even a variety of professional football clubs.

I need to integrate with a bespoke ERP system. Is this possible?

Yes, our unique capability lies in our skilled team of industry experts and engineers who specialise in custom integration solutions. With an in-house team of over 40 software engineers, we utilise sprint methodology to quickly build tailored integrations for our high-volume clients. We frequently work with large brands that use bespoke ERP systems as a core part of their operations, seamlessly connecting their tech stack with the fulfilmentcrowd platform for automatic data flow.

No project is too complex. Since 2001, we’ve delivered hundreds of proven solutions for custom ERP integrations.

Can I ship to my customers outside of the UK?

Yes, we offer cross-border shipping from any of our order fulfilment centres, providing a scalable solution for brands currently selling low-volume overseas orders or when slightly higher delivery costs fit within your margin.

For brands planning to expand into new regions or scale shipping outside their home market, we recommend locating part of your inventory closer to overseas customers. With 16 fulfilment locations across the EU, UK, USA and AU, we can streamline your international expansion, enabling your brand to enter new markets quickly - often within a few weeks.

Will I need separate accounts on the platform for each country where my stock is located?

No, fulfilmentcrowd’s platform provides a single, unified view for managing your operations worldwide. With the same software operating across our entire fulfilment network, you’ll have seamless visibility of your inventory across multiple regions and sales channels in one centralised view.

Our technology package includes unlimited users, enabling flexible access so you can interact with the platform as much or as little as you’d like. We handle the operational complexities, notifying you only when action is needed or if there’s an issue, so you can stay focused on growth.

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